add point about whole-organization approach

monthly-themes.md

@@ -12,7 +12,9 @@ Each month, we explore a theme from a number of perspectives. For example if we
 are talking about continuous integration, we will dive into the practical and
 technical steps for GitLab CI users; but we will also make it comprehensible to
 non-technical team members and explore the wider implications for decision
-makers.
+makers
+
+This will help us look at the big-picture and take a whole-organization approach to communicating the benefits of GitLab.
 -   Level 100: Overview and brief summary of tool, technique or concept in the