Merge branch 'result2' into 'master'

Results page

See merge request !9

source/results-oriented.html.haml

@@ -8,17 +8,12 @@
 %h3 Howto
 %ul
-  %li Instead of hours(in Waterfall) or story points(in Agile) measuring, at least measure whole conversation cycle time(from idea to production)
-  %li Move towards measuring impact on your business metrics. Examples of business metrics: <abbr title="Annual run rate">AAR</abbr>, <abbr title="Sales accepted lead">SALs</abbr>, <abbr title="Marketing qualified lead">MQLs</abbr>, page views, <abbr title="Net promoter score">NPS</abbr>, <abbr title="Average revenue per user">ARPU</abbr>, etc.
-  %li Threat people like adults
-  %li Consider applying <a href="https://en.wikipedia.org/wiki/ROWE" target="_blank">Results Only Work Environment</a>
-  %li Remote Only helps by not allowing you to compete on hours
-
-%h3 Benefits
-
-%ul
-  %li You get what you measure, more results
+  %li Instead of hours(in Waterfall) or story points(in Scrum) measuring, start measuring whole conversation cycle time(from idea to production)
+  %li Move towards measuring impact on your business metrics: think of <abbr title="Annual run rate">AAR</abbr>, <abbr title="Sales accepted lead">SALs</abbr>, <abbr title="Marketing qualified lead">MQLs</abbr>, page views, <abbr title="Net promoter score">NPS</abbr>, <abbr title="Average revenue per user">ARPU</abbr>, etc.
+  %li Results should become the most important in performance evaluations.
+  %li If you're Remote Only company, you can't compete on hours, so you are naturally forced to focus on another metric.
+%p Basically, you get what you measure. The more you measure results, the more results you get.
 .pictures
-  =img("/images/R1.png")
+  =img("/images/R1.png")
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