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Commit 1bd08248 authored by Brittany Rohde's avatar Brittany Rohde
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Merge branch 'br-remove-af' into 'master'

Update Team Page

See merge request !6476
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1 merge request!6476Update Team Page
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@@ -689,18 +689,6 @@
story: |
Mitchell is a technical marketer that began his career consulting with B2C companies on their online presence. He has since shifted to helping B2B companies drive demand for their products through digital marketing. He enjoys playing volleyball, ultimate frisbee, and trying new restaurants with his wife.
 
- name: Amanda Folson
locality: Alameda, CA
country: USA
role: <a href="https://about.gitlab.com/jobs/developer-advocate/">Developer Advocate</a>
reports_to: Chief Marketing Officer (CMO)
picture: amanda.jpg
twitter: AmbassadorAwsum
gitlab: afolson
story: |
Amanda began her career as a technical writer and consultant. She went to her first conference in 2011, which is when she decided that she wanted to take a more active role in community building. The rest was history. When she's not on the road, you'll find her nose-deep in a book or wrangling code for some obscure project or another.
- name: Felipe Artur
locality: Goiânia, GO
country: Brazil
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@@ -58,10 +58,10 @@ We think GitLab (.com, CE, and EE) can help developers, designers, IT workers, m
- Message the GitLab product in an authentic and helpful way.
- Help each other to achieve our individual and company OKRs.
 
Which team are you looking for? Here's what each does.
Which team are you looking for? Here's what each does.
 
#### Lead Generation (Leadgen)
The Lead Generation team is focused on lead acquisition, management, and qualification. As a unit, we identify and cultivate potential customers for GitLab’s Enterprise Edition products. The content, events, and campaigns managed by the Lead Generation team are intentionally targeted to audiences who are likely to use and buy GitLab EE for their team or business.
The Lead Generation team is focused on lead acquisition, management, and qualification. As a unit, we identify and cultivate potential customers for GitLab’s Enterprise Edition products. The content, events, and campaigns managed by the Lead Generation team are intentionally targeted to audiences who are likely to use and buy GitLab EE for their team or business.
 
#### Business Development (BDR)
BDRs deal with the front end of the sales process, bridging the gap between sales and marketing. They manage and help answer product questions sent to community@gitlab.com and sales@gitlab.com.
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@@ -79,7 +79,7 @@ Dev rel educates and assists our community through outreach & public speaking. T
 
#### Social (@GitLab only, @GitLab status is managed by Infrastructure)
 
Everyone posts their own social updates, to the extent possible. If you want to request that something in one of these categories be posted, reach out to the point person below. They reserve the right to say no to your request, and copy in all of these categories may be adjusted by a marketing team member to ensure consistency in our brand voice.
Everyone posts their own social updates, to the extent possible. If you want to request that something in one of these categories be posted, reach out to the point person below. They reserve the right to say no to your request, and copy in all of these categories may be adjusted by a marketing team member to ensure consistency in our brand voice.
 
- Events: Field Marketing Manager
- Release & technical posts/product updates: Dev Rel team
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@@ -95,22 +95,22 @@ Everyone posts their own social updates, to the extent possible. If you want to
 
- Product release posts: Product team
- Technical community posts/tutorials: Incoming technical editor
- CEO statements/updates: Senior Product Marketing Manager/VP of Marketing/editor
- CEO statements/updates: Senior Product Marketing Manager/VP of Marketing/editor
- Culture posts: we have de-prioritized these and are not actively publishing them for now. If you have an idea for a post, please post in #content.
- Plan on some delay when you pitch, so think about whether your post will still be relevant in 1 month or more.
- You may get editing help sooner if someone on the dev rel team can help, but the lead gen team is not taking on blog requests going forward.
- If you want a blog post to be published, you should be prepared to write it and format it independently before expecting a review. An easy way to do this is to copy the latest blog post file and edit it, filling in all the fields with your information and post text. Be sure to add a public domain/creative commons cover image, and [attribute properly](https://gitlab.com/gitlab-com/www-gitlab-com/issues/1044) at the bottom of the post.
- Plan on some delay when you pitch, so think about whether your post will still be relevant in 1 month or more.
- You may get editing help sooner if someone on the dev rel team can help, but the lead gen team is not taking on blog requests going forward.
- If you want a blog post to be published, you should be prepared to write it and format it independently before expecting a review. An easy way to do this is to copy the latest blog post file and edit it, filling in all the fields with your information and post text. Be sure to add a public domain/creative commons cover image, and [attribute properly](https://gitlab.com/gitlab-com/www-gitlab-com/issues/1044) at the bottom of the post.
 
#### Misc. marketing items
 
- Website page updates: The marketing team owns content on marketing pages; do not change content or design of these pages without consulting the Online Marketing Manager. Marketing will request help from product/UX when we need it, and work with them to ensure the timeline is reasonable.
- Website page updates: The marketing team owns content on marketing pages; do not change content or design of these pages without consulting the Online Marketing Manager. Marketing will request help from product/UX when we need it, and work with them to ensure the timeline is reasonable.
- Ideas for marketing campaigns
- We approach this by asking, "who is this for?" These are the two relevant options:
- Developers. If it's for developers, make an issue for the Dev Rel team.
- Buyers. If it's for buyers, make an issue for the Dev Rel team.
- Both teams reserve the right to decline, but we love hearing your ideas! Understand that we need to fit every request into a program we’re running to meet our OKRs.
- Buyers. If it's for buyers, make an issue for the Dev Rel team.
- Both teams reserve the right to decline, but we love hearing your ideas! Understand that we need to fit every request into a program we’re running to meet our OKRs.
- If it’s an item you can execute without much help, you’re more likely to be given a green light (e.g., a wallpaper that the design team can easily create).
- Swag:
- Swag:
- Reach out to the Dev Rel team for swag distribution.
- Reach out to the Field Marketing Manager with new swag ideas.
 
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@@ -289,7 +289,6 @@ What is Dev. Adv. (to be included).
 
[Job Description](/jobs/developer-advocate){:.btn .btn-purple-inv}
[Handbook][Developer Advocacy]{:.btn .btn-purple}
[<i class="fa fa-gitlab" aria-hidden="true"></i> Amanda][amanda]{:.btn .btn-orange}
 
### Community Advocacy
{: .no_toc}
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@@ -664,7 +663,6 @@ We use our chat internally as a communication tool. The marketing channels are a
 
<!-- Marketing Team: GitLab.com Handle -->
 
[amanda]: https://gitlab.com/u/afolson
[amara]: https://gitlab.com/u/amara
[chet]: https://gitlab.com/u/chetbackman
[cmattrex]: https://gitlab.com/u/cmattrex
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source/images/team/amanda.jpg

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