Merge branch 'updated-to-clarify-swag-process' into 'master'

Clarify and Expand Upon the Self-Serve SWAG Process

See merge request gitlab-com/www-gitlab-com!36972

source/handbook/marketing/community-relations/community-advocacy/workflows/merchandise-handling/community-rewards-internal/index.html.md

@@ -9,32 +9,33 @@ title: "Internal community contributions swag"
 - TOC
 {:toc .hidden-md .hidden-lg}
-## Let's award contributors together
-Each team member should be able to send some swag to anyone in the community who deserves it. We'll be using Printfection's giveaway links to obtain this.
+## Let's Award Contributors Together
+Each team member is empowered to send GitLab swag to anyone in the wider GitLab community who deserves it. We'll be using Printfection's giveaway links to make this happen.
 ## Eligibility
  
-Anyone who wrote the blog post, tip & trick or made a video tutorial about the GitLab is eligible for the prize. 
+Anyone who you feel deserves an extra special something for their contribution. This can include, (but is not limited to): blog post authors, a user providing a tip or trick, or someone who made a video tutorial about GitLab. Use your best judgement. 
 Please update this section with other examples of contributions as we want to include everybody!
+* A Power User in our [community forum](https://forum.gitlab.com/)
 ## Giveaway links
-The list of the giveaways is found in the [Google Sheets file](https://docs.google.com/spreadsheets/d/1kzK25SE9jPXx50Lw0W8jtm9u77Zr4w13FAg1gyD6Egk/edit?usp=sharing) editable only by GitLabbers.
-## Sending the swag
-Once you've decided to award the community contributor, please open the [sheet file](https://docs.google.com/spreadsheets/d/1kzK25SE9jPXx50Lw0W8jtm9u77Zr4w13FAg1gyD6Egk/edit?usp=sharing) and follow these rules:
-* Pick the first available (not used or sent) link in the row.
-* Fill the 'Sent to Name' field with the contributor full name.
-* [Optional] Fill the 'Sent to Email' field with the contributor email address.
-* Fill the Requester field with your name.
-* Reach out to contributor with the giveaway URL and let them know they just need to pick the item and input their shipping details.
-Note: This data is required for advocates to monitor and check the placed orders within Printfection.
-## Include everyone
-If you think that someone deserves a swag prize, feel free to award them with the link.
+The list of the giveaways is found in this [Google Sheets file](https://docs.google.com/spreadsheets/d/1kzK25SE9jPXx50Lw0W8jtm9u77Zr4w13FAg1gyD6Egk/edit?usp=sharing) editable only by GitLabbers.
+## Sending swag
+Once you've decided to award the community contributor, please open the [sheet file](https://docs.google.com/spreadsheets/d/1kzK25SE9jPXx50Lw0W8jtm9u77Zr4w13FAg1gyD6Egk/edit?usp=sharing) and follow these steps:
+* Pick the first available (not used or sent) link in the row
+* Fill the 'Sent to Name' field with the contributor's full name
+* [Optional] Fill the 'Sent to Email' field with the contributor email address
+* Fill the 'Requester' field with your name.
+* Reach out persoanlly to the GitLab contributor with the giveaway URL, and let them know they simply need to pick an item, and input their shipping details 
+Note: This data is required for Community Advocates to monitor the placed orders within Printfection.
+## Include Everyone
+If you think that someone deserves a swag prize, feel free to award them with swag via a Printfection link.