@@ -160,7 +160,7 @@ Form strategy is used on content tracks to collect data from unknown visitors an
* For help with PathFactory forms and workflows, please create an issue in the Marketing Operations repository and apply `MKtgOps` & `PathFactory` labels.
* For help with adding form strategy to a content track, create an issue in the Digital Marketing Programs repository and ping `@sdaily`.
**Please Note:** We have [listening campaigns](/handbook/marketing/marketing-operations/pathfactory/#listening-campaigns) in Marketo set up to capture consumption of content that would have been gated had PathFactory not been implemented. The listeners also incorporate PathFactory activity into the [MQL scoring model](/handbook/business-ops/resources/#mql-scoring-model). This means that you do not need to add form strategy to a content track if there are listening campaigns set up for assets in your track that would normally be gated. [Please create an issue](https://gitlab.com/gitlab-com/marketing/marketing-operations/issues) in the Marketing Operations repo and assign `@jjcordz` to set up a lisetning campaign for an asset.
**Please Note:** We have [listening campaigns](/handbook/marketing/marketing-operations/pathfactory/#listening-campaigns) in Marketo set up to capture consumption of content that would have been gated had PathFactory not been implemented. The listeners also incorporate PathFactory activity into the [MQL scoring model](/handbook/business-ops/resources/#mql-scoring-model). This means that you do not need to add form strategy to a content track if entry point is from a landing page and there are listening campaigns set up for assets in your track that would normally be gated. [Please create an issue](https://gitlab.com/gitlab-com/marketing/marketing-operations/issues) in the Marketing Operations repo and assign `@jjcordz` to set up a lisetning campaign for an asset.
