Not everyone has access to Sketch, so we should accept
designs made with other software

- Add process for naming folder and files with IDs
- Compile contribution guidelines into own file
- Re-organize README
- Generate table of contents with DocToc: https://github.com/thlorenz/doctoc

The user’s full name is viewable by hovering the user handle, so it’s
unnecessary to have it written

adjustd readme - from now please put all hosted content in the hosted directory.. so we can shuffle and cleanup the rest of our repository