Merge branch 'update-cmm' into 'master'

Update to content marketing manager JD

See merge request gitlab-com/www-gitlab-com!9110

source/jobs/content-marketing-manager/index.html.md

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 layout: job_page
-title: "Content Marketing Manager"
+title: "Manager, Content Marketing"
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 GitLab is looking for a prolific content strategist and creator to join our team. This is a highly visible and valuable position to define GitLab’s content strategy and create content that will expand our company’s digital footprint, awareness, subscribers, and leads. Our ideal candidate is a strong writer and editor, is equally creative and detailed oriented.
 ## Responsibilities
-- Define GitLab's content marketing strategy, answering what to write, where to publish, and when to publish to grow our subscriber base.
-- Collaborate with product marketers, sales team, advocates/influencers, and industry experts to produce a regular content that our audience wants.
-- Build and manage a rich editorial calendar that supports a cadence of approximately 4 blog posts/week, daily social posts, bi-weekly webinars, and quarterly “big rock” content (i.e. whitepapers, ebooks, reports, videos, infographics, etc.).
-- Guide the content development process, from end-to-end, ensuring brand/editorial governance across internal and external content contributors and creative resources.
+- Manage a small team of content and social media marketers. 
+- Define, implement, and regularly iterate on GitLab's content marketing strategy.
+- Drive broad awareness of GitLab through thought leadership and PR efforts. 
+- Develop and implement a content operations process for managing content development, publishing, amplification, and measurement. 
+- Build and maintain a rich editorial calendar to support marketing campaigns, SEO, events, product releases, and company announcements. 
+- Collaborate with product marketing to communicate our positioning and messaging to new audiences. 
+- Grow and maintain our newsletter and webcast subscriber lists. 
+- Oversee our webcast, blog, and social media programs. 
+- Collaborate with sales team, advocates, influencers, industry experts to generate captivating use cases and thought leadership content. 
 - Perform regular content and gap analysis to analyze which content and approaches are working and why.
 ## Requirements